Virgil Reality Sydney Digital Consultant

At the core of every project is the story that drives it, how it’s experienced, the technology that supports it and the data insights that allow it to grow.

Content, User Experience, Code and Analytics.

I can deliver in each one of these individual areas, focus on one; or use whatever combination is required. I’ve delivered for some of the biggest companies, and also many SMBs and startups. I’ve had some amazing experiences, working nationally and internationally. I’ve worked with some great teams.

My complimentary experience in Content, UX/CX, Technology and Analytics gives me a distinct advantage on any project. I can bring a dedicated passion to this work. That’s why I write about it, and keep learning everyday.

This is what I can do for you.

I can help you out as a freelancer, contractor, or team member. Please email or call +61 0405 129 049

Virgil Reality on LinkedIn
Connect with me through my profile on LinkedIn Click Here

Maverick, Virgil Reality and Eric Powell

Something about me.

I like science fiction books. I like going to the gym up the street and riding my bike along the Cooks River path. I'm a musician and I play trumpet and flute. I like writing fiction.

Music Writing


Digital Marketing and Advertising  Data Analytics  Copywriting  Technical Writing  Customer (CX) and User (UX) Experience  Service Design  Media Strategy  Training and Courseware  Product Management  AI Workflow  Project Management  Web Development and Code  Graphic Design  eCommerce  Content Creation and Management


I have experience in, telephony, banking and finance, advertising and media, publishing, FMCG, retail, classifieds (jobs, cars and houses), social networks, entertainment, education, healthcare and insurance.


My roles have included, Innovation and Data Manager: Switch Digital, Technology Director: MercerBell, Head of Professional Services: Emitch, Channel Manager Listing Products: Fairfax Digital, Senior Designer, Information Architect and Developer: Selenium Interactive.

I have held long term contracts for, Siebel/Oracle: Professional Services Lead, Online Billing, CruiseCo: UX Lead and Business Analyst, Inchcape: UX Lead and Developer, Toyota: UX Lead, Business Strategist and Developer, CareerOne: UX Lead and Business Analyst, Extend Media (Disney and Paramount): Business Analyst, UX Lead and Developer, Newscorp (Carsguide/TrueLocal and others): Business Analyst, UX Lead.


Oracle, CommBank, Kikkoman, Disney, Paramount, City of Melbourne, Inchcape, Toyota, Mastercard, NRMA, Newscorp, Tourism Australia, ADMA, Tag Heuer, BankOneAmerica, FleetBoston Financial, Vodafone UK, NAB, Telstra, Sydney Morning Herald, TheAge, Claude Neon, ANZ, Franklin Templeton, IBM, AT&T, Virgin, Australian Ballet, Medibank Private, Oohlala, Sheraton, Greater Union, Docklands, American Express US, HSBC Hong Kong, Ssangyong, Liberty Oil, Ticketek, KPN Dutch Mobile,,,, Channel 7, Foodland, TrueLocal, Cisco, Swisscom, BT, Telecom Italia, AAMI, AMP, Wells Fargo, Fairfax, Westpac,, Pfizer, Volvo, Unilever, BRW, Rolls Royce, BHP, Austrade, Fat Prophets,, City of Charles Sturt, Seek,, Crikey, Bata, Cabots, Coca Cola, Timberland, Officeworks, Country Road, Seppelts, Nissan, Nintendo, Merck Sharp Dohme, Mirvac, Abercrombie and Kent, Stuart Alexander and more.

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Connect with me through my Professional Profile on LinkedIn Click Here
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Virgil Reality on Google

My Certifications on Google Skillshop Click Here
...and also on Accredible Click Here

Your Online Story Logo

Consumer behaviour and channels are continuing to change. I developed Your Online Story for this reason. It houses my tech writing, educational experiments, and code that I use to improve my work and process.

Latest Articles

Virgil Reality, Well. That escalated quickly

Asimov. The Zero Laws of Robotics?

This article covers the safety, disruption and ethical subjects around AI and Robots.

Read at Your Online Story here...

Virgil Reality, Much Ado about Something

Quantum Leap

In a manner befitting its existence, Quantum Computing is here and also not. On the one hand you can’t buy one at Harvey Norman, on the other they’re already operating and calculating the mysteries of once intractable problems.

Read at Your Online Story here...

Virgil Reality, Broken. A story about online development.

Analyse This!

Google Analytics 4 is a significant reimagining of the structure, features and interface from Universal Analytics.

Read at Your Online Story here...


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